LCD TV reviews - Big Screen LCD TV's - Big Story In 2007

LCD TV reviews presents, Big screen LCD TV's
Digitimes reports that the year 2007 was the year when large screen LCD TV's took a giant leap forward in both units and revenues, according to Quixel Research. Sales for the 40" to 44" LCD TV segment saw sales increase almost 300% from 2006 to 2007, while the 45" to 49" LCD TV segment increased almost 400% for the same time period.

The 32" screen size will not be the sweet spot in the marketplace for much longer, Tamaryn Pratt, Quixel Research's Principal stated. As February capacity continues to increase, LCD TV unit sales of the 40-and 42-inch models will soon outpace 32-inch sales. In 2007, the combined unit sales of the 40- to 47-inch models already topped the 32-inch segment in unit sales, he added. This was great news for large screen manufacturers; because 1080p is so dominant in the screen sizes above 40-inch and value for the combined 40- to 47-inch models more than doubled the value for the 32-inch segment for the year, he stated. Full HD sales escalated swiftly in the fourth quarter when LCD TVs larger than 40-inches were three times as likely to be 1080p.
Overall unit sales for the LCD TV category were up 74% from 2006 to 2007 and up 39% from the third quarter to fourth quarter of 2007. In value, the LC D TV category generated US$19.9 billion in revenues for 2007 or up 74% compared to 2006 results of US$11 billion.
The total value of the Advanced TV market in the USA was worth almost US$28.7 billion in revenues in 2007 and US$9.6 billion in the fourth quarter of 2007. The LCD TV segment represented almost 70% of that market in 2007. Quixel Research's projections for the USA LCD TV market show the category close to tripling in volume by 2010.

Press release, February 12; Greg Wu, DIGITIMES

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